The Abalone Farmers Association of South Africa (AFASA) is an independent non-profit organisation which promotes the interests and image of the abalone farming industry and is the formal spokesbody for this sector. Its members are entities in possession of valid abalone hatchery, grow-out or ranching permits. It is governed by a voluntary Council elected annually from its membership, whilst its day to day business is managed under contract by a chief executive officer and secretariat.